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THE STORY OF TRIBÙ

Same Spirit.
A New Generation.

Remembered from the 1990s. Rediscovered for today. TRIBÙ brings its distinctive bottle and expressive spirit to a new collection of fragrances.

EXPLORE THE COLLECTION
TRIBÙ Original fragrance bottle illuminated in orange and golden light
The Original, in a new light.

THE ORIGINAL ERA / 1990s

A spirit of individuality.

TRIBÙ first captured a generation in the 1990s as part of United Colors of Benetton. Its identity brought fragrance together with individuality, freedom and self-expression.

A fragrance can become part of how we remember a time in our lives. For those who remember TRIBÙ, the name and the bottle are an invitation to revisit that feeling.

The orange TRIBÙ Original bottle and its reflection
The Original silhouette, photographed today.

THE DISTINCTIVE SILHOUETTE

A Bottle You Remember.

The rounded cap. The tall, sculptural form. The colour. TRIBÙ has a visual identity that is part of the experience, before the first spray. That familiar silhouette connects The Original with the collection today.

THE RETURN

An Icon Returns

Today, TRIBÙ brings that expressive spirit to fragrances for women and men. The Original has its place, alongside scents to discover for the first time.

Same Spirit. A New Generation.

A familiar silhouette. A new chapter.

THEN / THE BEGINNING

The original spirit.

TRIBÙ’s story began in the 1990s, with a distinctive fragrance and a bottle made to stand apart.

TRIBÙ Original Eau de Toilette for Women — 3.4 fl oz

The current Original bottle, carrying the familiar silhouette forward.

NOW / THE COLLECTION

Make it your own.

The story continues through the current collection. A familiar shape, new colours, and different scents to suit your own taste.

The current TRIBÙ fragrance collection for women and men

TRIBÙ TODAY

Find Your TRIBÙ

Explore The Original and the current fragrances for women and men. Discover a favourite, or begin with a scent that feels new to you.

EXPLORE THE COLLECTION
SHOP WOMEN SHOP MEN

THE ORIGINAL

The One You Remember.

The fragrance at the heart of the story. Discover TRIBÙ Original Eau de Toilette, its scent notes and the bottle you remember.

DISCOVER THE ORIGINAL
TRIBÙ Original Eau de Toilette for Women — 3.4 fl oz